Content Marketing Manager

Location:
Remote

Employment Type:
Permanent

Specialty:
Marketing

Job Number:
#2024

Job Description

Seeking Content Marketing Manager for D.C.-based educational organization

TorchLight is seeking an experienced Content Marketing Manager for an educational organization based in Washington, D.C. Ideal candidates will have 2+ years of digital/content marketing experience with the ability to develop effective content marketing strategy and content pieces that meet business and marketing objectives.

Location:

Qualified applicants are ideally located in the Washington, D.C. or Baltimore areas, but remote candidates in the Eastern or Central Time Zones will be considered as well.

U.S. citizenship or a permanent residency card in the U.S. is required to be an eligible candidate for this opportunity.

Employment:

Direct Hire opportunity. 40 hours per week. Flexible work schedule with work-from-home (WFH) options. 10% travel required.10% travel required.

Role responsibilities:

  • Produce high-impact content, including reports white papers, blogs and others content to support inbound, outbound and other lead/revenue generating campaigns
  • Work closely with web management team to create and optimize site content for SEO
  • Collaborate with creative team to deliver high quality designs for all content packages
  • Identify, onboard and oversee contractors and ensure deliverables meet quality standards
  • Work with marketing leadership to define content  KPIs; provide ongoing content and campaign reports including recommendations for optimization
  • Maintain brand standards across all content initiatives
  • Design and build landing pages, emails and graphics

Skills and experience:

  • 2+ years of digital marketing/content marketing experience
  • Highly adept at using content development and distribution strategies to drive leads and conversions
  • Proficient in analytics and campaign reporting
  • Working knowledge of CRM/marketing automation systems; Marketo and Salesforce preferred
  • Working knowledge of content management systems; WordPress preferred
  • Exceptional written and verbal communication skills
  • Strong project management abilities
  • Experience with demand generation in SaaS environment preferred; sales enablement experience preferred

 

Additional Information

TorchLight Hire matches qualified candidates like you with contract and permanent marketing, communications, creative, and digital roles that are a professional and cultural fit. We offer our contractors industry-leading benefits like medical insurance, 401(k) plans and others.

TorchLight values diversity, equity and inclusion of people of all backgrounds, perspectives and experience — including our full-time employees, contractors and clients. Read more about our commitment to diversity.

Please note that many of our clients have instituted COVID-19 vaccination requirements for on-site work.

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