Job Description
Seeking Experienced Senior Marketer for DC-area company
Are you a talented senior marketer with serious multi-channel marketing chops? We’re looking for a top-notch Marketing Director to drive maximum performance and results for a Washington, D.C. area organization. The Marketing Director will lead the development and execution of marketing and communications strategies across a wide variety of traditional and digital channels. He or she will manage a team of marketing pros who know how to get the job done.
Location:
Washington, D.C./Baltimore metro areas with possibility of remote work.
Candidates must have U.S. citizenship or a permanent residency card in the U.S. to be an eligible candidate for this opportunity.
Role responsibilities:
- Develop and implement strategic marketing plans to drive awareness and engagement
- Lead brand strategy in partnership with key stakeholders and ensure brand consistency across channels and campaigns
- Drive acquisition and retention efforts across digital and traditional platforms
- Oversee development and production of marketing materials and collateral
- Deliver reports and analysis on program performance
- Manage and optimize the marketing budget
- Lead marketing team members including coaching and development
Skills needed:
- 7+ years of multi-channel marketing experience; management experience required
- Demonstrated success creating and implementing marketing strategies and programs using print, digital and multimedia platforms
- Experience leading branding projects and compliance
- Working knowledge of digital marketing tactics including social media, SEO, email and content marketing
- Strong analytical and budget management skills
- Excellent written and verbal communications abilities