TorchLight seeks a Paid Media Specialist (Contract-to-hire) with experience in paid social, paid search, and programmatic campaign setup, management, and optimization to join a DC-based non-profit. This position requires strategic thinking as well as hands-on management of campaigns. Must have technical knowledge of Google Ads, Facebook Ad Manager, LinkedIn Ad Manager, and other paid social platforms.
Hybrid, up to 4 days per month onsite in Rockville, MD. Ideal candidates are located in the Washington, D.C. or Baltimore metropolitan areas.
U.S. citizenship or a permanent residency card in the U.S. is required to be an eligible candidate for this opportunity.
Contract-to-hire job at 40-hours per week, eligible for a suite of benefits. References and background check required.
Create and manage paid social, search, and programmatic campaigns to support digital strategy
Collaborate with internal teams and agency partners to help develop project strategy, campaign requirements, timelines, content, and creative
Provide overall support to digital project management, including facilitating the copy and creative approvals processes and assisting with campaign audience segmentation and ad placement selection
Work with internal stakeholders to ensure campaigns are consistently in alignment with social messaging and brand guidelines
Help manage campaign budget to ensure digital spend efficiency
Participate in development of campaign reports and present performance and recommendations to client teams
Skills and experience:
3+ years' experience working on paid search and paid social campaigns including some experience executing campaigns in Google, Facebook, Microsoft, LinkedIn, and/or Twitter required
Solid decision-making, organizational, planning and problem-solving skills
Strong understanding of the importance of data to drive decision making
Working knowledge of Google Analytics and UTMs a plus
Ability to work effectively across functions and teams while providing exceptional attention to detail with excellent interpersonal and communication skills
TorchLight Hire matches qualified candidates like you with contract and permanent marketing, communications, creative, and digital roles that are a professional and cultural fit. We offer our contractors industry-leading benefits like medical insurance, 401(k) plans and others.
TorchLight values diversity, equity and inclusion of people of all backgrounds, perspectives and experience — including our full-time employees, contractors and clients. Read more about our commitment to diversity.