Senior Brand Strategist

Location:
Remote (DC Metro Area)

Employment Type:
Permanent

Specialty:
Agency, Creative

Job Number:
#2746

Job Description

Award-winning creative agency seeks Senior Brand Strategist to lead brand development and strategy efforts

TorchLight Hire is seeking a Senior Brand Strategist for a DC-based creative agency. This critical role will serve as the brand champion and brand research expert across multiple clients. Qualified individuals should have 5+ years of B2B brand agency experience with a heavy focus on research, data analytics, and brand management.

Location:
Remote opportunity. Candidates must be in the DC or Philadelphia metropolitan area. U.S. citizenship or a permanent residency card in the U.S. is required to be an eligible candidate for this opportunity.

Employment:
Direct hire full-time job opportunity. Remote work environment with travel up to 20%.

Role responsibilities:

  • Use research and insights to define target markets and strategic direction for top-of-funnel brand campaigns (developing interview guides, surveys, digital dashboards, etc.)
  • Methodically examine various types of information, from spreadsheets to in-depth industry reports and digital analytics dashboards
  • Process research results into compelling findings presentations that can justify the “why”; not just the “what”
  • Define brand elements: attributes, influencers, and pillars
  • Develop positioning and/or brand statements, as well as messaging platforms

Skills and experience:

  • At least 5+ years of experience in B2B brand strategy in agency setting across multiple clients in multiple verticals. Tech, Financial Services, and Healthcare verticals a plus.
  • Data-driven approach with ability to analyze data and extract clear insights
  • Proficient in Qualtrics, Keynote, and project management systems
  • Masterful communicator with persuasive presentations skills  
  • Passion for data, brand evolution, and creative process
  • Excellent project management skills with a demonstrated ability to prioritize and meet deadlines
  • B.A./B.S. MBA a plus

Additional Information

TorchLight Hire matches qualified candidates like you with contract and permanent marketing, communications, creative, and digital roles that are a professional and cultural fit. We offer our contractors industry-leading benefits like medical insurance, 401(k) plans and others.

TorchLight values diversity, equity and inclusion of people of all backgrounds, perspectives and experience — including our full-time employees, contractors and clients. Read more about our commitment to diversity.

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