“Professional growth plans for marketers? But what if they outgrow US?!” It’s a risk worth taking. Here’s why: Replacing a highly-trained employee can exceed 200% of their annual salary. (No, we didn’t insert an extra zero.) Here’s Part 3 of our series on “How to Build a Low-Turnover Marketing Team in 2025 (and Beyond).” Sure, […]
Budgets? 👎🏻 Demand? 🔝 The future? [Insert rueful chuckle.] Well, you can’t spell “uncertain” without “AI.” Your team? Running on fumes. (And, quite possibly, fuming.) We hear you. Our advice? Take a breath, and keep reading Part 4 of our series on “How to Build a Low-Turnover Marketing Team in 2025 (and Beyond).” Because work-life […]
You can help your marketing team use AI to change their jobs. Should you? Do marketers ever stare at (and through) their screens? (But do keep staring at yours until the end of “How to Build a Low Turnover Marketing Team in 2025 (and Beyond),” Part 5.) Okay, fine: “TRANSFORM their jobs” is closer. How? […]