AI, Marketing, and Communications: Why It’s Too Soon to Panic
Everywhere you look, someone’s screaming about how AI is going to “replace your entire marketing team.” Calm. Down. (Inbound hate mail coming in 3…2…1). I get it. Our profession is used to being underestimated. When budgets get tight, we’re first on the chopping block. When shiny new tech shows up, we’re suddenly “replaceable.” And now? […]