AI/ML Product Marketing Manager

Location:
Hybrid (NYC)

Employment Type:
Permanent

Specialty:
AI, Product Marketing/Management

Job Number:
#3121

Job Description

Calling all product marketers and tech evangelists who can simplify complexity and bring AI-powered products to market with impact.

Our client, a NYC-based SaaS start-up, is seeking an AI/ML Product Marketing Manager to develop GTM strategies, branding, and positioning across 3 business units and corresponding product lines. You’ll help shape positioning, messaging, and go-to-market strategies for AI-driven solutions. You’ll partner with product, sales, development, and marketing teams to ensure customer adoption, differentiation, and growth in a rapidly evolving marketplace. If you thrive on translating technical innovation into compelling stories that win customers and drive adoption, this role was built for you.

Location: Qualified applicants must be located in the NY-metro area. Hybrid opportunity with 3 days onsite.  
U.S. citizenship or a permanent residency card in the U.S. is required to be an eligible candidate for this opportunity.

Employment: Direct hire, full-time (40 hours/week). Flexible schedule with some WFH options.

Role Responsibilities:

  • Develop go-to-market strategies for AI/ML products and services.
  • Create positioning, messaging, and sales enablement tools that resonate with buyers.
  • Partner with product teams to translate technical features into customer value.
  • Drive launch campaigns and track adoption metrics.
  • Research competitive landscape and identify opportunities for differentiation.
  • Educate internal stakeholders and clients on the impact of AI/ML solutions.

Skills and Experience:

  • 10-12 years in product marketing, ideally in tech or AI-driven industries.
  • Strong understanding of AI/ML concepts and ability to translate them for non-technical audiences.
  • Proven track record launching B2B or B2C products.
  • Experience with market research, messaging frameworks, and GTM planning.
  • Excellent storytelling and presentation skills.

Additional Information

TorchLight Hire matches qualified candidates like you with contract and permanent marketing, communications, creative, and digital roles that are a professional and cultural fit. We offer our contractors industry-leading benefits like medical insurance, 401(k) plans and others.

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