Are you ready for the Millennials? If you’re a Washington, D.C., company looking to recruit marketing and communication talent, you should be!

by Gaby Gramont

As one of the D.C. region’s top marketing and communications recruiters, TorchLight can help you prepare for a rapidly changing workforce

Did you know that by 2025, Generation Y will comprise 75% of the workforce?

According to a recent study by Deloitte, Millennials (those born in 1983 and later) are on the way — and they’re a force to be reckoned with.

Smart leaderHere at TorchLight, one of the D.C. region’s leading marketing and communications recruiting and staffing firms, we’re already helping companies develop new recruiting and hiring strategies to appeal to this new generation of professionals.

For example, according to the study, Millennials seek employment with organizations that foster innovative thinking, will help them develop their skills and that make a positive contribution to society.

“Businesses that fail to address these concerns may find they will lose skilled professionals in the years ahead, as many of the most talented members of the millennial generation decide to leave large organizations and instead work for themselves,” the authors of the Deloitte study indicated in the report. And, the more who go to work for themselves, the tighter the candidate pool will be for hiring companies.

In our work serving D.C. area companies with their marketing and communications hiring needs, we find that these challenges also present exciting opportunities — and a good reason — for companies to evaluate their culture, hiring strategies, leadership development offerings and community service initiatives in preparation for this incoming group of professionals.

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Contact the experienced team of marketing and communications recruiters at TorchLight today for a no-obligation assessment of your company’s hiring strategy or to discuss a specific search need. &

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