Digital Marketing Manager Quiz: How do you stack up?
In today’s competitive business climate, a great digital marketing manager must be up to speed on many different aspects of their craft: analytics, creative, SEO, paid search, and the list goes on. This digital marketing quiz will help you identify areas you already know well and possibly a few you could brush up on. Take the quiz and see how YOU stack up as a digital marketing manager!
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#1. What is the ideal keyword density for SEO?
#2. On Google Analytics which of these is the highest view:
#3. Google is responsible for ___ of all smartphone search traffic and ___ total organic traffic.
#4. Which social platform drives more referrals ?
#5. Content shared on _____ has the longest "link life span"
#6. What types of content are most likely to earn backlinks?
#7. Which is the correct order for the funnel?
#8. How is cost-per-click (CPC) calculated?
#9. What bounce rate should you be striving for?
#10. Which of these UTM parameters IS required:
#11. Which of the following allows you to see ROI on paid keywords?
#12. If you wanted to use UTM tracking to track the specific link or ad that produced traffic you would use:
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