Blog Archives

Digital Marketing Associates are in High Demand in DC. Are You Ready for a New Opportunity?

Posted on by Heidi Parsont

TorchLight, a top marketing and creative services search and staffing firm, connects clients and candidates to fill job openings in Baltimore, Silver Spring, Bethesda and beyond

Companies are creating digital marketing teams to try to keep up with—or get ahead of—their competition. That makes digital marketing associates in especially high demand. If you have digital marketing expertise, businesses in and around Washington, D.C. are looking for you. But, where can you find these amazing digital marketing jobs? Let TorchLight help!  

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Posted in Digital marketing, Hiring Trends, Marketing Communications Trends, Workplace culture

4 Reasons to Develop a Weekly Video Q&A Series

Posted on by Heidi Parsont

Reasons to Develop a Weekly Video Q&A Series | TorchLight

Your team is one of your most valuable assets.

After all, they have extensive knowledge about your industry and accomplish tasks that help propel the business forward.  

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Posted in Digital marketing

Want to Add Captions to Your Video Content? 3 Reasons to Use the App Clips

Posted on by Heidi Parsont

Adding Captions to Video with Clips | TorchLight

 

In early 2017, Apple introduced Clips to the world. The free app was designed to help iPhone and iPad users create fun, expressive videos right from their devices and share them quickly on social media.  

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Posted in Digital marketing

Have an Opening for a Digital Marketing Director? TorchLight Can Help Fill Your In-Demand Positions

Posted on by Heidi Parsont

Leading companies throughout Washington, D.C. call on our recruiters when hiring for highly-competitive marketing and communications jobs

Digital marketing experts are highly sought after as companies are focusing more and more on promoting their products and services on the Internet. Finding a professional to lead your digital marketing strategies and team can be especially challenging. Let TorchLight help!  

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Posted in Candidates, Digital marketing, Hiring Managers

Struggling to Find a Digital Analytics Manager? TorchLight Takes the Stress Out of Recruiting

Posted on by Heidi Parsont

Top companies searching for marketing and communications candidates in Washington, D.C. look to TorchLight for help with hiring

If you’re been searching for someone to lead your digital analytics team with little luck, it’s time to call in the experts. At TorchLight, we have connections to marketing superstars ready and able to hit the ground running.  

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Posted in Candidates, Companies, Contract Consultants, Digital marketing, Flexible Workplace, Hiring Managers, Hiring Trends

Hiring Managers: Looking for a Highly Skilled Marketing Manager in DC?

Posted on by Heidi Parsont

TorchLight can make the recruiting process easier—and more efficient—by connecting you to candidates with the expertise to fill your open position

Finding a highly qualified marketing manager to fill an open role takes time and patience. Sifting through a pile of resumes is likely one of a long list of things on your to-do list. So, why not leave the search process to the experts?  

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Posted in Candidates, Companies, Digital marketing, Marketing Communications Trends, Marketing Temp Jobs, Workplace culture

Three Ways to Improve Your Company Blog to Maximize Conversions

Posted on by Heidi Parsont

Improving Your Blog | TorchLight Hire

When used effectively, content marketing can draw potential customers in, establishing your business as a subject-matter expert and enticing them to view your other offerings.

But, as with any other marketing tactics, company blogs have to provide readers with value. Otherwise, you aren’t going to convert them to paying customers.  

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Posted in Digital marketing

The Importance of Taking Your Message to Your Audience When It Comes to Content Marketing

Posted on by Heidi Parsont

Content Marketing in D.C. | TorchLight Hire

Content marketing is a powerful vehicle; it gives you a platform to not just advertise your products or services, but truly establish your brand in a way that connects with current and potential customers. While the larger focus of working in a DC communications job is generally providing your readers with value, you also need to make sure that your broader message is brought to your audience.  

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Posted in Digital marketing

How can you get your team on board with video content?

Posted on by Heidi Parsont

Using Video Content in Marketing | TorchLight Hire

If you want to engage with your customers over social media, then video is the way to do it. In April 2017, videos on Facebook reached 12.05 percent of the total page audience, clearly beating every other format.  

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Posted in Digital marketing

Do you need to hire a DC digital marketing contractor to join your team? Look no further—TorchLight can help!

Posted on by Heidi Parsont

As Washington’s leading marketing and communications search and staffing firm, TorchLight helps businesses in Montgomery, Baltimore and Prince Georges Counties find and hire top talent to fill specialized positions

Whether you’re hoping to drive website traffic or promote your company through electronic media, a digital marketing consultant can help you understand how to reach your goals. Let TorchLight connect you to one of the DC metro area’s leading digital marketing experts today.  

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Posted in Contract Consultants, Digital marketing, Flexible Workplace, Hiring Managers, Marketing Communications Trends

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