According to the Content Marketing Institute, a majority of content marketers have no documented strategy.
Average content marketers in Washington, DC may have an idea and a direction, but they don’t take the time to develop and document a plan of action that will guide them towards their goal.
There are myriad analytics options available to marketing professionals, and given the vastness of the landscape, it’s easy to become paralyzed by a sea of information. As a result, many marketers may default to just one tool or method. While focusing in on a single tool may seem like a time-saver, it actually hinders growth over time, because even comprehensive tools have limitations.
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If so, we want to know about you! Our clients are some of the region’s most exciting companies–from established Fortune 500 firms to mission-driven associations to fast-growing start-ups–and they are looking for accomplished digital marketing experts like you.
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