Digital Marketing

Funnel Marketing 101: What Is It? How Does It Work?

If your website isn’t bringing in leads at a reasonable pace, rethinking your conversion funnels is a necessity. Here’s how to begin.

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Posted in , Digital Marketing

Marketing Automation Jobs: 5 Must-have Skills to Succeed

More than ever, employers are looking for marketing automation experts to help drive results. Do you have what it takes?

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Posted in , Digital Marketing, Job Search Tips

TikTok marketing trends that go beyond the platform

Once considered a simple video-making app, TikTok is currently dominating the scene when it comes to trends — and marketers are putting it to good use.

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Posted in , Content Marketing, Digital Marketing

Core Web Vitals

Here are three factors that Google uses to determine how your website (and in particular your mobile website) ranks in search results.

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Posted in , Content Marketing, Digital Marketing

Using Google My Business to optimize your website traffic

Google My Business showcases your business on search engines. Learn how to set up a profile, promote reviews, analyze insights, and more!

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Posted in , Digital Marketing

Think you know Search Engine Marketing? Test your skills with our quiz and find out!

Test your SEO skills– and maybe even learn something new– with our Search Engine Marketing quiz!

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Posted in , Digital Marketing

Holiday Quiz: Do you know your seasonal marketing stats?

Test your seasonal marketing knowledge this holiday season with our marketing and sales quiz!

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Posted in , Digital Marketing

Digital Marketing Manager Quiz: How do you stack up?

Identify your digital marketing strengths and weaknesses with our Digital Marketing Quiz!

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Posted in , Digital Marketing

Why All Marketers Should Be Focusing on Google My Business

Companies can now access an all-in-one solution to Google’s business promotion through Google My Business. Here’s why it matters.

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Posted in , Digital Marketing, Hiring Managers

Three Ways to Use Twitter to Join the Conversation Around You… Instead of Starting It

Twitter is full of active conversations ready for your input. If you want to take part in a discussion already in progress, here are three ways to do just that.

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Posted in , Digital Marketing