In today’s competitive business climate, a great digital marketing manager must be up to speed on many different aspects of their craft: analytics, creative, SEO, paid search, and the list goes on. This digital marketing quiz will help you identify areas you already know well and possibly a few you could brush up on. Take the quiz and see how YOU stack up as a digital marketing manager!
When we hear “social media manager,” the first thing that comes to mind is a millennial who graduated with a communications major, did not know what to do with it, and now sits in an office chair and scrolls through Facebook for the majority of his or her day. Although the name of the position sounds quite simple, the job entails complex strategies and tactics that are crucial to an organization’s success. Social media managers contribute significantly to the public-facing image of many companies, as well as to customer relations, marketing, and many other aspects of the business.
Most people know what professional references are. However, as someone who checks employee references daily, I have noticed that many job seekers struggle with using references to their best advantage. Given that references are a key part of the hiring process, here are 4 crucial tips to ensure your references are pushing you forward in your job search and not holding you back.
In the space of one week, I flew to Seattle to attend the Autism at Work Summit at Microsoft, returned home to Baltimore to join leaders at AARP’s DC headquarters for a conference entitled The Future of Work for All Generations, and then, with many companies and communities, kicked off Pride month. If there is one theme – one takeaway – one transformative “aha” moment – for me it is this: diversity and inclusion ARE the future of work and the future of our workforce.
Let’s face it. Recruitment resources are prolific and the process can sometimes feel like a maze to navigate.
That’s why the sooner you understand what makes each type of recruitment resource unique—what they can and can’t do for you—the easier your path becomes. You can use them to your advantage AND draw a straighter line between you and your next job.
With 57 million U.S. workers participating in the gig economy, it’s no secret that many professionals use their skills outside of the office. Side gigs or projects provide employees with opportunities to learn new skills, perfect current ones, and explore other industries. Plus, they can be a source of entertainment, a passion project, or a means for additional income.
When it comes to professional choices, people at all stages will inevitably ponder whether their first priority should be salary or career satisfaction. Fortunately, in our society we are able to consider this choice at all, but the perceived idea that we can only have one or the other can lead to anxiety in our jobs and dissatisfaction with our chosen paths. The popular narrative says that if you only care about money, you can’t pursue your passions, and vice versa. But the truth is, you can strive for a balance of both, if you desire.
Over the years, TorchLight has placed contractors in a variety of positions at D.C. metro area companies, including digital marketing, marketing operations, customer experience, and membership marketing. These positions have consisted of a variety of rewarding projects for our contractors and employers. Recently, a talented team of marketing contractors from TorchLight had the opportunity to work on an exciting project for AARP, one of our longstanding partners.