Innovations in Market Research: AI, ethnography and online tools

Discover how AI and new tech are transforming market research with expert Joy Levin. With 30+ years of experience, Joy discusses AI in qualitative research, mobile ethnography, and tools like Chat GPT.

Read More

Posted in , Digital Marketing

TorchLight December Contractor of the Month: Liz Lalumera

Meet Liz Lalumera, TorchLight Hire’s December Contractor of the Month. Learn more about Liz and what she loves about TorchLight!

Read More

Posted in , Our Team

TorchLight October Contractor of the Month: Rachel Arnold

Meet Rachel Arnold, TorchLight Hire’s October Contractor of the Month. Learn more about Rachel and what she loves about TorchLight!

Read More

Posted in , Job Search Tips

How to Manage Your Gen Z Employee

We offer actionable advice on managing your Gen Z employees to help you support them effectively and bridge the generational gap.

Read More

Posted in , Hiring Managers

Debunking Gen Z stereotypes

We debunk some common stereotypes associated with Gen Z in order to help managers understand their Gen Z employees on a deeper level and adapt their management styles to fit them better.

Read More

Posted in , Hiring Managers, Workplace Culture

Breaking the Raise Drought: How to Secure Your Well-Deserved Salary Increase

As your responsibilities have grown over the years, so has your frustration with a stagnant salary. It’s time to break free, advocate for yourself, and turn those promises into tangible career rewards.

Read More

Posted in , Professional Development

The Importance of Industry Knowledge in Marketing Recruiting

To excel in today’s marketing landscape, staying current with industry trends and emerging technologies is not just an advantage for marketing – it’s an imperative for effective marketing recruitment.

Read More

Posted in , Hiring Managers

Five Crucial Questions for CMOs – from TorchLight Marketing President Beth Wallace

Discover the future of CMO roles with President Beth Wallace, as she shares 5 pivotal questions to succeed in the marketing landscape.

Read More

Posted in , Candidates, Hiring Managers, Marketing Leadership

How to Write an Effective Creative Brief

Struggling to write an effective creative brief? Our Senior Marketing Director gives you the basics you need to succeed.

Read More

Posted in , Candidates, Digital Marketing, Hiring Managers, Professional Development

TorchLight Marketing President Beth Wallace on how to tackle the CMO role in today’s evolving marketing landscape

CEO and founder of TorchLight Hire, Heidi Parsont, and President of TorchLight Marketing, Beth Wallace, host a webinar entitled  “The Changing Role of CMOs,” offering advice on how to tackle the CMO role today.  

Read More

Posted in , Hiring Managers, Job Search Tips, Marketing Leadership, Professional Development